Finally, ladies! You can lose the handbag that's been weighing you down, carry everything you need (for the most part) and still feel sexy! The JoeyBra has built-in mesh pockets on the sides where you can store your cell phone, house key, credit cards and cash — all in safe keeping right under your armpit.
No, there is absolutely nothing weird at all about reaching into your 'pits to pay for your rum and Diet Coke. Frankly, I don't see this sexy contraption taking off at all. Women are so finicky about where they place their girls (lace, padding, push-up, underwire — to each their own), so unless Victoria's Secret buys out the JoeyBra, I don't see this going anywhere. What's next? Panty pockets?